The company announced today that Echo and Alexa are now available in India by invitation only, and they will also expand to Japan later this year. That way you know when your voice is being "recorded". Rather than building a clunky command like, "Alexa, ask Sonos to play" Song X, by Artist Y, Sonos wants something a little easier to use. A pair of Sonos Ones can even handle rear channel duties in a 5.1 surround sound system when matched up with a PlayBase or PlayBar for the front channels. Pressing on its microphone logo allows you to gain a bit of privacy and disable its microphone. The company says that it will be available soon though. Sonos is also adding more in-app integrations with other music services like Pandora and Tidal, much like they launched for the Spotify mobile app past year. And in 2018, it will also get support for the Google Assistant, bringing in all the goodies of the Google ecosystem, like smart home integration, to do lists, questions and answers, and a lot more. Alexa will be able to control all of those services with basic commands, such as pausing and skipping tracks.
Sonos are designing the speaker for lovers of great sound and promise to deliver a rich sound for any entertainment device.
Amazon Prime Music is also another addition and will be joining Amazon Prime Video that was launched in India a year ago. Sonos has gone about this differently, as they already had a good-sounding speaker and their job was to make it smarter.
XAutoplay: On | OffAmazon has sold 15 million Echo home speaker systems, by far leading Google Home, a report from Consumer Intelligence Research Partners says. Hopefully the update will fix the rather clunky music streaming experience that Sonos has offered to date. That means the same two Class-D amplifiers, the same single tweeter and the same mid-woofer that combine to pump out a decent sound. But as a Sonos, the One can do more. The sound is wide and tall - you could have it by your bedside and it will fill your bedroom easily.
Unfortunately, Sonos buyers outside US, UK, and Germany will only enjoy the basic services of the Sonos speaker, including multi-room listening, and access to multiple music services, but will be upgraded when Alexa and Google Assitant rolls out more locally.
The Sonos One is hugely promising.
Amazon CEO Jeff Bezos hinted at such a future in an interview with the New York Times in August, announcing a partnership between Amazon and Microsoft that would make each company's assistants - Amazon's Alexa and Microsoft's Cortana - accessible through the both companies' devices. And it may do enough to undercut Apple's upcoming HomePod speaker, which will cost more and has a similar focus on audio.